Bharathi Raja supports Kamal's DTH plan

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 Producer Bharathi Raja has supported the single preview show of Vishwaroopam, in DTH,eight hours before its release in cinema halls.

The producer and director is of the view that the preview show on DTH platforms price of Rs.1000 ahead of the release would help for spreading the news of how good the film was. Producer A.Kothandaraman also known as KR said that a film of this scale with Rs.95 crore budget would require other streams of revenue to cover costs, especially since Kamal Hassan was not demanding Minimum Guarantee (MG).

Kamal says the question of  MG would come into play when he was not confident about his product.


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